Tuesday, April 29, 2014

Memphis City Council fails to conclude McDonalds/University District conflict



The latest Memphis City Council meeting showed no progress in coming to a conclusion about the design of a McDonalds restaurant in the University District. 

On Oct. 15, people filed in City Hall, and soon the meeting came to its third resolution, which concerned the McDonalds development and the University District Overlay.

The University District Overlay is a plan from the neighborhood, businesses and the university, to bring shops closer to the street, for an area more open to pedestrians. The plan is focused around Southern Avenue and Highland Street. The existence of this plan, however, brings an issue with building a McDonalds on the southeast corner of Southern and Highland. The McDonalds development failed to be compliant with the University District Overlay plan.

Cindy Reeves, a representative of SR Consulting, wished to have more time to come up with an alternate plan, a plan that would possibly meet the standards of the University District Overlay more accurately. However, David Wade, who represents those opposed to the project, thought differently.

“I have met with the representative for the applicant,” he said, “and I have been shown the basic design changes that are being proposed, and the design that is going to be recommended does not  address, in any way, the basic objection that all of these people in this university area have.

“It would be fruitless,” he continued. “It would be a waste of time. A lot of people have taken off to come down here today, and we would respectfully urge the city council to move forward with the application today.” And indeed, a group of around 30 attending the meeting came for a resolution and were against the delay that would push the decision making to Dec. 17. 

Reeves said that more time was necessary and voiced her views to the council. 

“We feel there is a lot of change. We’ve come up with another design that we discussed with the University District,” she said. 

When asked by Councilman Joe Brown why the McDonalds location cannot comply with the overlay, Reeves responded that it was impossible to situate the building at the corner. But Reeves said that the alternate design, while not exactly meeting the standard of the overlay, compromises it affectively. 

“We feel that it will meet more of the intent of the overlay, and it’ll make it more pedestrian friendly,” she said. “It will still have a drive-thru that loops around the building. That is a requirement of this restaurant. But it does offer more pedestrian access.”

Among the council members there were mixed opinions concerning whether a resolution should be found that day or on December 17th. A few were against the delay, and spoke about coming to a decision. Councilwoman Wanda Halbert was one, and also Councilman Jim Strickland, who had this to say: “I’d ask my colleagues to vote against the delay. This application has been here for almost five months already. If they’re not gonna budge on a very important issue, it’s not gonna be settled. So I think we ought to vote tonight, and I ask you to vote no on the delay.”

Councilman Shea Flinn and Harold B. Collins, however, were among those for the delay. Collins talked about the “spirit of compromise” and was willing to wait. “If they are committed to a new design, we ought to give them the benefit of the doubt,” he said.

The vote for the delay was taken, and with the vote coming to 9-4, the conflict between McDonalds and the University District will be delayed to December.

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